In the midst of a world that was already coming with its rhythms of evolution and patterns of transformation, multiple scenarios arise, in the short and medium-term, in which the new normality manifests itself and forces companies to act.
In this scenario, how does a company address a socially sensitive subject in public opinion? How can a company contribute more to economic recovery? How do you care for and foster your relationships with allies, competitors, government, or your own talent? How do you adapt to a potential environment of lower incentives from the public sector?